Publications and Presentations by UWSC Staff

2019 / 2018 / 2017 / 2016 / 2015 / 2014 / 2013 / 2012 / 2011 / 2010 / 2009 / 2008 / 2007 / 2006 / 2005 / 2004 / 2003 / 2002 / 2001 / 2000 / 1999 / 1997

2019

2018

2017

2016

2015

2014

2013

2012

2011

2010

2009

2008

2007

2006

2005

2004

2003

2002

2001

2000

1999

  • John Stevenson. Creative Hiring and Staffing Solutions. Presented at the annual meeting of the International Field Directors & Technologies Conference, May, Clearwater Beach, FL, 1999.
  • Katherine Bischoping, Jennifer Dykema. Toward a Social Psychological Programme for Improving Focus Group Methods of Developing Questionnaires. Journal of Official Statistics, 1999. 15(4):495-516.

    Although focus groups are being used increasingly by survey and market researchers who are developing questionnaires, research to evaluate focus group methodology is scant and the social psychological dimensions of focus group processes are insufficiently examined. We review social psychological research in the areas of non-verbal communication, gender and interaction, interaction process analysis, and brainstorming groups. We demonstrate how this research is relevant to three elements of focus group methods: group composition, group size, and moderator training. We conclude that social psychological research raises several fundamental questions about commonsensical focus group practices and, accordingly, sketch out the priorities for a social psychologically motivated research programme that would address these issues.

    Read more

1997